Privacy Policy

This policy explains what ArrayCart collects through its website and platform, how GA4, Meta Pixel and our payment provider are used, and how business data you enter into ArrayCart is handled.

Per-workspace data isolation
No sale of personal data
Analytics and ad measurement disclosed

Exercise privacy rights

Controller: ArrayCart
Product: ArrayCart platform
Effective date: April 10, 2026
Last reviewed: July 19, 2026

Scope

This policy covers the ArrayCart website and the ArrayCart platform, including marketing, signup, newsletter, support, contact, subscription and billing flows.

ArrayCart operates the marketing website at arraycart.bd and the ArrayCart cloud platform. This policy applies when you visit the website, register for the launch waitlist, submit a signup, newsletter, support or contact form, start or manage an ArrayCart subscription, request a refund, use the platform, or contact us about privacy rights.

Two kinds of data on the platform

ArrayCart processes two categories of data. First, account and identity data for the people who sign in to the platform. Second, the business data that a tenant enters into ArrayCart, such as employees, customers, orders, inventory, accounting entries and messages. ArrayCart hosts and processes that business data on the tenant's behalf and on the tenant's instructions to provide the service, with each workspace's data isolated from other tenants.

Data we collect

ArrayCart collects the account and identity data needed to run the platform, plus the business data that tenants choose to enter into it.

Personal data collected by ArrayCart
Source	Data collected	Purpose
Waitlist and signup forms	Waitlist: name, phone number and interested package. Other signup forms may collect email, business type and optional product-update consent.	Reserve a launch seat, prevent duplicate registrations and manage ArrayCart signup workflows.
Newsletter forms	Name and email	Send product updates and allow unsubscribe management.
Support and contact forms	Name, email, subject and message body	Reply to questions, support requests and account inquiries.
Platform account and identity data	User names, emails, roles, sign-in and two-factor authentication records and audit-trail entries	Authenticate users, enforce per-workspace access control and maintain audit trails.
Business data entered into the platform	Employee, customer, order, inventory, accounting and message records that a tenant adds to ArrayCart	Provide the platform features to the tenant. ArrayCart processes this data on the tenant's behalf and on the tenant's instructions.
GA4 website analytics	Page views, sessions, referral source, approximate location, browser and device information	Understand aggregate website usage and improve pages.
Meta Pixel	Page visits, pricing-page visits, browser and device signals, and successful new waitlist registrations recorded as a Purchase event with zero revenue. Form names and phone numbers are not sent in Pixel events.	Measure Meta ad performance, attribute conversions and improve campaign delivery.
Payment provider	Checkout, transaction, tax, invoice and subscription records needed to process purchases	Complete payments, manage subscriptions, issue refunds, prevent fraud and meet legal obligations.

ArrayCart does not store card numbers, CVC codes or full payment credentials. Card handling is performed by our third-party payment provider.

Legal basis

ArrayCart uses personal data only where there is a lawful reason to do so.

Legal basis for processing
Activity	Legal basis	Explanation
Waitlist, signup, support and contact handling	Contract or pre-contractual steps	We use your details to respond, provide requested information or manage platform access.
Providing the platform and processing tenant business data	Contract and processor instructions	We process the business data a tenant enters in order to deliver the platform features the tenant has subscribed to.
Newsletter	Consent	You can unsubscribe at any time from newsletter messages.
GA4 analytics	Legitimate interests	Analytics scripts and cookies load automatically to measure website use and improve pages.
Meta Pixel advertising measurement	Legitimate interests	Meta Pixel loads automatically to measure page visits, ad attribution and waitlist conversions.
Payments, subscriptions, tax and refunds	Contract and legal obligation	Our payment provider processes checkout, subscription and transaction records needed for the purchase.
Security and abuse prevention	Legitimate interests	We use security logs, audit trails and provider controls to protect the website, platform and payment flows.

Cookies, analytics and advertising measurement

GA4 and Meta Pixel load automatically when a visitor uses the website.

Cookie reference
Cookie	Type	Purpose	Duration	Control
_ga	Analytics	Google Analytics client identifier used for aggregate website analytics.	Up to 2 years	Set when Google Analytics loads on a website visit.
_ga_*	Analytics	Google Analytics session and measurement cookie.	Up to 2 years	Set when Google Analytics loads on a website visit.
_fbp, _fbc	Advertising measurement	Meta browser and click identifiers used for advertising and site-analytics measurement.	Up to 90 days	Set when Meta Pixel loads on a website visit.

Google Analytics and Meta Pixel load by default. Visitors can delete or block cookies through their browser settings and can use their Google or Meta account controls to manage provider-level advertising and activity preferences.

ArrayCart uses Meta Pixel for advertising measurement, including PageView, PricingPageView and Purchase events. The Purchase event represents a successful new launch-waitlist registration with zero revenue; it does not mean that payment was taken. ArrayCart does not use heatmaps or session recordings. For more detail, read Data Safety.

Third-party providers

Third-party providers
Provider	Purpose	Notes
Google Analytics 4	Website analytics	Loads automatically to measure page visits, sessions and website performance.
Meta Platforms, Inc.	Advertising and conversion measurement	Meta Pixel loads automatically and receives page and conversion events without waitlist form names or phone numbers.
Payment provider	Payment processing and subscription billing	Handles checkout and payment details for ArrayCart subscriptions.
Hosting provider	Platform and website hosting and security	Hosts the platform and may process server logs for security, reliability and abuse prevention.

Data retention

Data retention summary
Data	Retention
Waitlist, signup, support and contact details	Kept while needed to manage launch access, respond or manage the relationship, then deleted or minimized.
Newsletter data	Kept until unsubscribe or deletion request.
Business data entered into the platform	Kept while the tenant's subscription is active and deleted or returned according to the tenant's instructions after the account ends.
Payment, invoice, tax, refund and subscription records	Kept as required for tax, accounting, fraud prevention, legal and subscription-management obligations.
GA4 analytics	Collected when Google Analytics loads and retained according to the active GA4 property settings.
Meta Pixel events and identifiers	Collected when Meta Pixel loads and retained according to Meta's active settings and policies.
Security and server logs	Kept only as long as needed for security, reliability and abuse prevention.

Your rights

Depending on your location, you may have rights to access, correct, delete, restrict, port or object to processing of your personal data. California residents may also have rights under the CCPA/CPRA, including the right to know, delete, correct and opt out of sale or sharing. ArrayCart does not sell personal data.

Email [email protected] to exercise your rights. We respond within 30 days unless a legally permitted extension applies. More details are available on the GDPR and CCPA compliance page.

Children's privacy

The ArrayCart website and platform are intended for business users and business owners. They are not directed to children under 16, and ArrayCart does not knowingly collect personal data from children.

Changes and contact

ArrayCart may update this policy when data practices, providers, legal requirements or product workflows change. Material updates are reflected by the last reviewed date on this page.

Contact: [email protected]

Policy owner

ArrayCart is the controller for website, signup, newsletter, support, contact and commercial relationship data, and the processor for the business data tenants enter into the platform.

More trust resources

Related policies

Each page covers one part of how ArrayCart handles privacy, payments, subscriptions, refunds, and accessibility.

Contact

Need a privacy, billing, or accessibility answer?

Email ArrayCart. We route rights requests, refund questions, and accessibility reports to the right place.

Email ArrayCartContact page